The 7 Musts of Internet Marketing
Every day when you fire up the Interwebs and read about the latest trend in social media or web marketing you may become overwhelmed with how much it really takes to get your website noticed and in turn get more clients. It’s a stressful thing for me and that is my ONE job, Internet Marketing, I can only imagine how much stress it adds to your day. Then I got to thinking about it and realized that there are really only seven things that every good internet marketer does to get noticed and drive business online. They are not seven small things and they take a considerable amount of time to accomplish, but when done right they can be the key driving more traffic and ultimately more leads to your business. So put down that Instagram app. Read more [...]
Also tagged blogging, Podcasting, SEO, YouTube
Tagged blogging, Facebook, Podcasting, SEO, YouTube
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Video Games: Not Just Fun and Games Anymore
Remember when you playing video games meant an 8-bit character running in one dimension across your screen in an attempt to collect coins? Video games have advanced well past that today to be a virtual reality world that immerses the player in the game. Today’s games are not only realistic, they are also BIG BUSINESS. Video games are also not just reserved for the home theater system anymore. Increasingly larger swaths of the population on participating in online gaming across a wide-variety of platforms, most notably Facebook. Facebook games are an exploding business that are drawing in all kinds of businesses to not only develop and maintain these virtual worlds, but also to sell advertising in them. That’s right, it’s a unique way Read more [...]More Reading:Membership Blog: Sign It! E-mail Signatures What Is An Internet Meme and Why Should You Care? My Internet Marketing Pet Peeve Where I Get My Ideas For This Blog My Virtual Pet Peeve With Virtual Tours
Also tagged SimCity, social gaming, Video games
Tagged Facebook, SimCity, social gaming, Video games
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Why Your Social Media Efforts Aren’t Working
I hear it all the time from Connecticut REALTORS®, “I would do social media, but I don’t think it works.” Truth be told, it probably doesn’t work. You probably post to Facebook a million times a day and no one ever responds. Maybe you spend your day buried in Twitter and get no retweets. YouTube, LinkedIn, Pinterest, all the same story, nothing to show for your efforts. Then the question becomes, WHY. Why aren’t I getting people to like my page? Why aren’t people following me? Subscribing to me? Re-pinning me? The simple answer is, you’re trying too hard. There, I said it. It’s true, you’re trying too hard. Let me tell you a story about a Facebook page owner who is having tremendous success using the medium. Read more [...]More Reading:What Is A Keyword And Why Should You Care? What Does Internet Y/N Mean Inside MLXchange? 10 Ways To Promote Your Connecticut Real Estate Business Through Search Engine Optimization You Can’t Do That On The Internet… Use This Surefire Technique To Drive Your Clients AWAY
Why You Shouldn’t Use Twitter
I’ll be the first to admit that I am not a HUGE Twitter user, but I have used it and do use it from time to time. There is one problem though, it takes a LOT of time and I mean a LOT of time to get any return on investment. As a CT REALTOR® there is no question that you strapped for time, running from showing to showing, listing presentation to listing presentation, the last thing you have time for is to update your Twitter feed. Anyone that knows me knows that I am a HUGE proponent of Internet Marketing in fact, I teach a couple of classes on it. I think there is a tremendous upside to working hard on your Internet Marketing and utilizing some of the amazing tools that you have at your disposal, however, I do not think that Twitter Read more [...]More Reading:Using Facebook For Good: Proving The Medium 7 Tips for Connecting On Facebook How To: Reorder Your Photos In MLXchange You’ll LIKE This: Enter To Win A Free Professional Home Photo Shoot Why You Should Be Measuring Your Online Presence
Be You. Be Unique.
What sets you apart from other Connecticut real estate professionals? Do you sell more homes? Maybe. Do you have a bigger marketing budget? Maybe. Do you have more connections? Maybe. Think about this question in a deeper way though. What truly makes you unique. What is something that should make a lead go from considering a number of different CT REALTORS® to ultimately choosing you? I’ll give you a hint, it has nothing to do with volume of sales, marketing budgets or connections. It doesn’t even have to do with your fancy business cards or your souped up Facebook page. What can ultimately seal the deal and turn a lead into a client? YOU. That’s right, plain and simple it’s about you. Sure all of Read more [...]More Reading:You’re Invited To This REALTOR® Only Event At The Apple Store CTMLS Month In Review: April REALTORS® At The Capitol CTMLS Month In Review – February 2013 Where To Find It…?
Also tagged brag books, business cards, clients, leads, personality
Tagged brag books, business cards, clients, Facebook, leads, personality
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Internet Marketing: What To Share On Facebook
If you take my Internet Marketing 101 class, you’ll learn all about how to leverage Facebook for your business and what to share and what not to share on the social network. Truth be told, there is no silver bullet, no magic potion that will bring people in to your Facebook page and get them interacting with your business. It’s also not true (no matter how many social networking gurus tell you it is) that interactions equal business. Speaking of Facebook pages – want to like us? That being said, what interactions do lead to are likes and what likes lead to are more chances to turn people who have liked your page into clients, so interaction is still very important to your page. How do you get people to interact with you on Facebook? Here Read more [...]More Reading:Where Are Your YouTube Videos? Why You Should Be THRILLED About Facebook Timelines What The Hunger Games Phenomenon Taught Me About CT Real Estate Kickstart Your Facebook Page In 30 Minutes This Weekend 29 Things For This “Bonus” Day To Boost Your CT Real Estate Profile
What Facebook’s IPO Can Teach Us About CT Real Estate
Instant billionaire. That’s what Facebook founder Mark Zuckerberg became when he rang the opening bell for Nasdaq this morning. At $38/share the stock hit Wall Street with a bang and some skepticism and has the company valued at $104 billion. Many have called this valuation outrageous which fuels the skepticism. Is it outrageous? Truth be told, the market will ultimately dictate the answer to that question. The stock price will likely not sit at $38 all day today or moving forward. It will go up and down as the market continues to correct and ultimately price shares in the social company at the appropriate price. Let’s say Facebook overshot on it’s initial valuation of $38/share and ultimately the stock closes the day Read more [...]More Reading:How To Keep Your Passwords Secure CTMLS Month In Review – January 2013 Why You Shouldn’t Include QR Codes In Your Internet Marketing What’s That? Print On The Go You Say? Tell Me More… Interesting New Tech: Would You Use It For Connecticut Real Estate?
